Beelzebub's Tales to His Grandson

Chapter.Page

Adiat

 

37 France

37.688-9

“This Hasnamussian usage, that of devising ‘new fashions,’ existed in former civilizations also; during the Tikliamishian civilization it existed under the name of ‘Adiat,’ and at the time of Babylon, under the name of ‘Haidia.’

37.689

“‘Adiat,’ ‘Haidia,’ or ‘fashions,’ consist in this: the beings devise various new means of being-manifestation in ordinary existence, and means for changing and disguising the reality of one’s appearance.

37.689

Adiat, Haidia, or fashions, are like our customs for daily being-existence which are established for the daily use of the three-brained beings for the alleviation of inevitable exterior conditions independent of beings, and which usually gradually enter everywhere into the daily use of beings as a necessary need, essential for them. These said contemporary customs or fashions of theirs are, firstly, only temporary and thus serve for the satisfaction only of the personal insignificant aims of these present and future Hasnamusses, which become phenomenally abnormal and trivially egoistic; and secondly, they are neither more nor less than the results of automatic Reason based on that relative understanding, which generally flows from the abnormally established conditions there of ordinary being-existence.